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 I Hate Market Research

I Hate Market Research

 I hate market research. So I built a shortcut.

Let’s be honest doing market research is tedious. It’s slow, feels overwhelming, and usually involves 20 open browser tabs and a pile of spreadsheets.

Figuring out where your next customer is hiding shouldn’t feel like climbing Everest.

So I had an idea...

What if you could just ask an AI where to look next?

That’s the idea behind this little guide and two simple AI tools anyone can use:

  • SectorScout, for spotting promising industries or niches
  • ClientScout, for digging into specific businesses you might want to work with

This isn’t some slick sales funnel or lead magnet. It’s just something I made because I needed it, and figured others might too.

Whether you're running an IT firm, a cleaning business, or a book-keeping service, these tools can help you figure out:

  • Where your services might be a good fit
  • What gaps other businesses have
  • And how to talk to them in a way that makes sense

It works for almost anyone. Any business, any size.

We tested it with: 

> “I run an artisan bakery and want to see where else I could sell my products.”

The results? 

A Cross-Channel Strategy

  • Direct-to-Consumer (D2C) at local events or markets
  • E-Commerce Marketplaces (with actual names, URLs, and commission rates)
  • Wholesale & B2B channels like Faire, Creoate
  • Corporate Gifting and Snackbox Curators — a growing micro-niche
  • Tourism & Hospitality, hitting boutique hotels and even National Trust cafés
  • Events & Pop-Ups, with named organisers and lead times

And more.

Not bad for a one sentence prompt.

Download the PDF guide here

Inside, you’ll find:

  • A walkthrough of how the tools work
  • Tips for getting better results
  • And the full blueprint including the exact prompt instructions needed to build them

Give It a Go!

Feel free to download and share the guide — it’s designed to be useful, not gated.

If you're curious where your next opportunity might be hiding, these tools are a great place to start.

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